Social media can be a great platform to connect with your customers and promote your business. But it can also be difficult to know what content to share, especially if you’re not used to posting videos. In this episode, I talk about some ideas for content that small business owners like you can share on platforms like TikTok and Instagram, whether it’s photos, videos, or just ideas for posts. 

I also discuss how you can follow trends, but also share some content ideas that are more suited for businesses that aren’t as outgoing or don’t feel comfortable creating those types of videos. So if you’re feeling stuck on what to post, or just need some inspiration, this episode is for you!

Key Takeaways

• Why email marketing will always be relevant and the best way to connect with your audience
• How social media can be so overwhelming
• The importance of staying true to your brand voice
• What to do when trends come and go
• 8 content ideas to help you create fresh, new content for your small business
• Even if you’re not the most outgoing person, you can create content that will resonate with your audience
• How you can repurpose old content and give it new life
• How to take a step back and get organized

Sponsor
This episode is sponsored by Let’s Make Art. Whether you’re learning a craft or taking up a new hobby, Let’s Make Art has you covered from a monthly subscription to project kits and everything in between. Go to zen.ai/thedetaileddiarypod0, and you’ll receive 20% off your first order!

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For more inspiring content that will help you take action towards the life and biz you truly desire, follow me on Instagram @detaileddiarypodcast