Show Notes

Business Tips, Content Tips, Entrepreneurship, Guest Feature

April 12, 2023

Ep. 116 Georgia Barrett: From Corporate to Creative – A Graphic Designer’s Journey to Small Business Success | GBarrett Studio

What if you could transition from working in a corporate job to running your own successful small business? Or, perhaps you’re already on the entrepreneurial journey and looking to turn your creative passion into a full-time job.

In this episode, Danielle is joined by her former assistant and Graphic Designer Georgia Barrett, CEO and Founder of GBarrett Studio. Together they discuss what it took for Georgia to make the transition from corporate work to owning a business of her own, how branding can amplify small business success, as well as why taking imperfect actions often has the potential to bring great rewards in entrepreneurship.

So whether you’re just starting out or already have a business up and running, this episode will provide inspiration to stay the course and keep chasing your dreams!

In this episode, we cover:

  • Georgia’s background in graphic design, her experience in corporate, and decision to start her own business
  • Why having corporate experience can be valuable when starting a business
  • How Danielle and Georgia first connected and started working together
  • Her innovative approach to branding to help small businesses stand out
  • Taglines and how they can be used to boost brand recognition
  • The importance of knowing a person and their brand when working on design projects
  • Identifying brand pillars to start creating a powerful personal brand
  • Why you don’t need to be “perfect” to achieve your goals
  • Georgia’s organizational strategies and actions she takes for every client to guarantee success
  • Benefits of networking and socializing for small business owners
  • Future goals for Georgia’s business and final piece of advice for those wanting to make the jump to entrepreneurship

The Comprehensive Guide to Hand Lettering

The Comprehensive Guide to Hand Lettering is an 80-page paperback book written by Danielle and available on Amazon. The guide covers everything a beginner or experienced letterer needs to know in order to create your own signature style, including how to write each letter, string letters together into words, and how you can define your own unique style with tips and secret techniques from me! Pick up your copy now on Amazon


Connect with Georgia

IG: https://www.instagram.com/iamgeorgia.b/

Website: https://gbarrettstudio.com/



For more info, updates, and BTS, make sure to follow me on @detailsandswirls!

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